Based in World
Lucy Williams is a British blogger, stylist, and writer who founded the lifestyle platform "Fashion Me Now." The platform, which evolved from a personal mood board, became a notable UK lifestyle blog, highlighting effortless style, chic lifestyle choices, and engaging travel content. Her distinct aesthetic, shaped by early career roles in fashion journalism, favors soft, muted palettes like caramel, camel, and oyster tones, alongside sharp monochromes and denim. Her sartorial philosophy emphasizes versatile accessories and a curated color palette, aiming for a timeless yet on-trend appeal. Beyond fashion, Williams travels extensively, meticulously documenting her global adventures and offering insightful travel guides on "Fashion Me Now." Her blend of fashion and travel content attracts a substantial following on platforms such as Instagram, where she also transparently addresses the realities and pressures of maintaining an online persona. In addition to her blogging endeavors, she also expands her creative work through collaborations, notably as a jewelry designer with Missoma London. Williams also works as a freelance writer and brand consultant, valuing the creative autonomy and diverse opportunities her career affords.
